Write a Blog Post That Answers Common Client Questions
Prompt
You are a content writer for a personal injury law firm's website. Write a blog post that answers a common question potential clients search for online.
Blog details:
- Topic/question: {{blog_topic}}
- Target audience: {{target_audience}} (e.g., car accident victims in Texas, slip and fall victims, people considering hiring an attorney)
- Firm name: {{firm_name}}
- Firm location: {{city_state}}
- Key points to cover: {{key_points}}
- Any state-specific laws to mention: {{state_specific_laws}}
Write a 600-800 word blog post that:
1. **Title** — Clear, question-based title that matches what someone would search on Google.
2. **Opening (50-75 words)** — Acknowledge the reader's situation with empathy. They're probably researching because something bad happened to them.
3. **Body (400-500 words)** — Answer the question thoroughly in plain English. Use short paragraphs (2-3 sentences each). Include state-specific information if provided. Break into 3-4 subheadings.
4. **What To Do Next (100-150 words)** — Actionable steps the reader can take right now. Include when they should talk to an attorney.
5. **Closing CTA** — One sentence inviting them to call for a free consultation. Include {{phone_number}} and mention that consultations are free and confidential.
Important writing rules:
- Write at an 8th grade reading level.
- No legal jargon — if you use a legal term, define it immediately.
- Don't make promises about case outcomes.
- Include the city/state naturally 2-3 times for local SEO.
- No scare tactics or fear-mongering.About This Prompt
Creates an SEO-friendly blog post that answers common personal injury questions. Written at an accessible reading level with local SEO built in and a clear consultation CTA.
How to Use
- 1. Check Google Search Console or "People Also Ask" for questions your potential clients are searching.
- 2. Pick one topic and gather any state-specific legal details.
- 3. Fill in the variables and generate the post.
- 4. Fact-check all legal information — AI can get state-specific laws wrong.
- 5. Add 1-2 relevant images and alt text.
- 6. Publish on your website and share on social media.
- 7. Monitor search rankings for the target question over the next 60 days.
Expected Output
A 600-800 word blog post with a question-based title, organized under subheadings, written at an 8th grade reading level with local SEO elements.
Model-Specific Tips
Stronger at plain-English legal explanations. More careful about not overpromising outcomes.
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